Video launched to promote new look International Rugby League

James Gordon

The newly-named International Rugby League has released a video to kick-start its new brand.

Formerly known as the Rugby League International Federation, the new look is aimed to give prominent placement to the full name of the sport and give greater recognition to rugby league as a sovereign, autonomous sport.

IRL chief executive officer, Nigel Wood said: “We have worked with our members and others inside and outside of rugby league to develop the new brand and we are happy that both the name change, and the new look have been well-received.”

A new website will be launched at