Rugby league fans asked to give their views on rebrands & relationships

Fans returned to rugby league in the UK for the first time in 429 days on Monday night

Think Fan Engagement (TFE) have launched their first ever survey of rugby league fans.

TFE is the publisher of the popular Fan Engagement Index for English football, which ranks clubs in the top four divisions of the game, and which is driving change in the relationship between clubs and fans in the game.

The rugby league survey is aimed at fans of English and Welsh clubs in Super League, Championship and League One, and is looking to understand how fans of those clubs feel about how clubs and the governing bodies, engage with their fans, and consult on a range of issues including ‘rebranding’ and name changes.

Kevin Rye, Founder and Director of Think Fan Engagement, commented: “Rugby league is an important sport in the country’s life, and has passionate followers who are dedicated to the sport and to their clubs. In the year of the Rugby League World Cup, I think it’s a good moment to start trying to understand more about the views of those fans – particularly on issues like rebranding and identity changes to clubs, and how much they feel listened to.

“It’s vitally important that the role of fans in sustaining their sport is better recognised, and better understood. I’m really excited at the launch of the survey, and I urge as many fans to take part as possible.”

The survey applies only to supporters of English and Welsh clubs competing in Super League, RFL Championship and RFL League One. We are undertaking this research independent of any company or organisation, including The RFL, Super League or any commercial partners.

NB: The survey is not seeking responses from fans of the two French clubs (Catalan Dragons and Toulouse Olympique) who play in Super League and Championship respectively. This is because research is currently confined to fans of English and Welsh clubs only.

You can take the survey via tinyurl.com/RL-Fans-Survey


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