Wakefield find new main sponsor following Eric France demise

Correspondent

Wakefield have announced a two-year sponsorship deal with C&D Cleaning Services Ltd to become their main sponsor.

The Barnsley-based company will fill the six-figure void left by the previous sponsors Eric France. The new firm will feature as the main shirt sponsor of the Wildcats for the rest of the 2013 season and 2014.

Wildcats chief executive, James Elston said: “It’s excellent news and fantastic to have C&D Cleaning Services on our shirts for the next two years.

“They’ve been a great company to work with in the opening months of our partnership and we’re delighted to be able to build on that with them now as main sponsor. It’s great that in the short time we’ve been working together that they’ve seen what a partnership with the club can do for their business and the extra profile that comes with being main sponsor can only enhance that.

“People might be under the impression that because the deal has been done so quickly that we haven’t got full value for the sponsorship, but I assure them that’s not the case. C&D Cleaning Services saw this as a fantastic opportunity to work with us to increase their profile even further and have been prepared to put in the investment to get this and we know they will see return on that.

“At a time when sponsorship is hard to come by, we’re really pleased to have signed up a new sponsor so quickly and we’re hopeful that with some of the opportunities that still exist, that there will be more positive news to come in the near future.”