Hull KR unveiled their 2014 home shirt at a special launch event at Craven Park.
Produced by Australian company FI-TA Sportswear, the shirt is predominantly red with a white trim and is complemented by red shirts and white socks.
It features the logo of new principal sponsor ClearSky Business, and hundreds of fans attended the event in the new north stand.
ClearSky Business Managing Director, Derek Kelly, said: “We’re pleased to be teaming up with Hull KR and anticipate a successful season both on and off the pitch. The club demonstrates a level of ambition that is mirrored in our own core values. With the new North Stand being developed as a hub for business and enterprise, this agreement sits perfectly with our ethos of supporting small businesses and enabling them to get on and grow.”