The home of Hull Kingston Rovers will have a new name from 2012 after MS3 became the first company in the clubs history to buy the ground naming rights for Craven Park.
Rovers fans will be given the chance to vote on the new name of the East Hull Stadium with supporters having until September 23rd to choose between either MS3 Craven Park or MS3 Stadium as the new name for the home of the Robins.
With a head office in Hessle, MS3 have invested a significant sum for the ground naming rights for the next five years. The company have expanded throughout their 18 month history to the extent they have had to open another operational centre within Hull and they have further ambitions to expand to a number of strategic locations across the city and wider region, including one in East Hull.
MS3 was set up to build an independent data and telecommunications network in Hull. The company will be offering businesses broadband, voice over IP and many other IT solutions when the network goes live in the near future. The company has a number of strategic partnerships with global companies within the industry such as IBM, Imtech, Juniper and Oracle-Pillar Data Systems.
MS3 Managing Director, Tony Hales said the deal is great news for all parties.
“In sport there is a growing concern about companies not wanting to spend money on advertising due to the current recession but as soon as we got involved with Hull KR, we knew they were a great club to work with and the right partnership for us. They are a club at the heart of the community that look after their fans.
“MS3 believes the two organisations have great synergy which makes it an ideal partnership.
“We are delighted to have agreed this deal and we hope the fans give us a warm welcome. We didn’t want the club to lose its identity which is why we have offered them the chance to vote on the new name.”
Rovers Commercial and Marketing Director, Andy Mowbray said the partnership was a hugely significant one in the club building for the future.
“We’re delighted to be able to welcome MS3 as the company that will have stadium naming rights for the next five years,” said Mowbray.
“Their decision to offer fans the chance to choose the name is great news and one that I’m certain the fans will embrace and be thankful for.
“This is an historic and significant moment for the club at the start of what is an exciting new chapter in our history.
“Both ourselves and MS3 have ambitious plans for the future and I’m certain that working together we can both achieve those ambitions for the benefit of Hull KR, MS3 and the city of Hull.”
Supporters can vote on the official club website, via the club’s Facebook page, in either of the club’s Official Retail Stores or via SMS message.
Full details can be found at www.hullkr.co.uk.